Another Super Bowl has come and gone [2016], celebrating the 50th one that has been played. Over the years, approximately 4.5 billion dollars have been spent on the commercials shown during the game, and a large contingent of viewers watch the game for the commercials more than the actual game. Each year the ads try to grab one’s attention, presenting products in a way that both entertains and fixes them in the viewer’s mind.
One commercial for this year’s game was presented by Doritos, and it showed a husband and wife having an ultrasound of their unborn child. Part of the comedy used in this commercial was the child’s interaction with what was going on with the parents. While meant to be entertaining and funny, and to fix the Doritos brand in people’s taste buds, one group claims to have been insulted by it. NARAL, a pro-abortion group, tweeted they found the ad offensive because it promoted the “humanization of the fetus.”
What an interesting way this group chose to voice its opposition, referring to an unborn child as such. If the child in the womb is not human, then what is it? Nature reflects the order God instilled in creation from the beginning, with everything producing “after their kind.” Have men and women produced anything other than humans? I know of no woman giving birth to a dog, a cat, a monkey or anything other than another human being. It is rhetorical nonsense to speak of an unborn child as anything other than human. The commercial did not humanize a fetus, since a child conceived by human parents is human.
So, why talk in such a way like this? Simply put, if this group that advocates abortion admits to a child in the womb as human, then abortion is murder. Taking life through the ghastly procedures that are used in performing abortions, and selling body parts afterwards, is a reprehensible act and criminal in nature. It is a grisly industry which has become part of a society that no longer has a conscience. Of course, the child is human and alive! Many mothers, contemplating abortions, but seeing their unborn child through the marvel of technology of an ultrasound, decide otherwise. Why? It is unmistakably obvious it is a living human being, formed from the union of two people, but distinct in his or her own identity.
The Center for Disease Control statistically affirms abortions have declined over the past two decades. Those who advocate abortion, when they act as NARAL has over a TV commercial, show it is a lifestyle—a mindset, and they will use any tactic to deceive others into thinking it’s simply a “glob of tissue,” not a human being, not a child with an eternal soul. This is what happens when society denies God and His will for life. Sin knows no end, and Satan will fight relentlessly to stop losing any ground that he’s gained. Sin deceives and hardens the heart (Hebrews 3:13), and it is an effective tool for keeping people from seeing just how great an atrocity abortion truly is.
May we seek to have hearts that are tender and guided by the truth of Scripture. May we understand all life is valuable, from conception to its end. May we see abortion and euthanasia for what they truly are. Further, may we seek to restore the dignity inherent in life as it is created by God and sustained by Him. Those in Christ will live with Him eternally. “For it was You who created my inward parts; You knit me together in my mother’s womb. I will praise You because I have been remarkably and wonderfully made. Your works are wonderful, and I know this very well” (Psalm 139:13-14).
